Cyber Monday Planning

Cyber Monday Planning focuses on the actions retailers can take to prepare, adjust, and perform during one of the biggest online shopping moments of the year. It includes offer strategy, inventory readiness, website merchandising, paid media, email, SMS, delivery messaging, and real-time performance decisions.

Friday is over, but the Black Friday weekend is far from done. | Issue 3

Jun 12, 2026

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2 min read

Friday is over, but the Black Friday weekend is far from done. | Issue 3

The moves retailers make after Black Friday can still shape the weekend, protect sales, and build momentum heading into Cyber Monday. | Edition: November 2026

Chris Parsons

Cyber Monday Planning

Friday is over, but the Black Friday weekend is far from done. | Issue 3

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